engagement
Choreographing a New Approach to Admissions
Scott Rodgers, Creative Director
01.28.10
Geeks become Gleeks in Yale’s latest recruitment video…
Prospecting High Value Customers with Social Media
Michael Smith, Director of Interactive Marketing
01.07.10
Can social media marketing drive B2B inbound leads? I think so.
Can you be convinced?
Looking Ahead, Looking at Headlines
Jim Sciancalepore, VP/Sr. Creative Director
01.04.10
In the fleeting moments of a turbulent, unpredictable and unflaggingly interesting decade, one need only look at some of the headlines and newsbites of the day to see the shape of marketing things to come.
Media Planning in a Future Age (aka Now)
Patrick Boegel, Director of Media Integration
12.07.09
Do not wait for your customers to stumble to you based on the results of an algorithm. Tap directly into the power of the conversations that technology is emboldening your customers to have with, or about, your product or service.
Authenticity: Your Strongest Asset
The Media Logic Team
11.24.09
Making a connection with any target audience will only hold value if the connection you create is honest.
Social Media Will Impact Your Business – Just Ask Rock Art Brewery
Patrick Boegel, Director of Media Integration
11.17.09
Normally, when a company has its legal office fire off a “cease and desist” letter, it expects compliance – especially if it is a billion-dollar corporation. However, the days of a quick hit of the “easy button” to keep your brand’s death grip on perceived intellectual property might be over, especially if you tweak the wrong tribe.
