communications strategies
Prospecting High Value Customers with Social Media
Michael Smith, Director of Interactive Marketing
01.07.10
Can social media marketing drive B2B inbound leads? I think so.
Can you be convinced?
xTeam and xBOTs – Huh?
David Schultz, President
10.22.09
Like any organization, we’ve got our own vocabulary for some of the things we do around here.
Putting Their Best Foot Forward
The Media Logic Team
10.19.09
So why are a series of active older adults declaring “I have SilverSneakers®” if they’re not actually wearing said sneakers? It’s the creative hook to a new TV spot that we developed for the nation’s premier senior fitness program, SilverSneakers, from Healthways. The spot is designed to build name recognition for the SilverSneakers program, while demonstrating the end benefit of lifelong fitness — the ability to stay active, and enjoy life.
Jack (Better) Be Nimble
The Media Logic Team
10.06.09
When market conditions change, you need to respond quickly and concisely. That could mean repositioning your product, redefining your audience or changing the vehicles you use to communicate.
